Recent research by The FA shows that only 41% of girls aged 10 play football, compared to 95% of boys of the same age. We want to give as many girls as possible the chance to play the beautiful game.
To understand how to do this, we approached clubs across England with The FA and asked them to tell us what help they needed to get more girls playing football.
They told us they needed funding for pitches to practice on, new strips, transport to events, paying coaches and buying new equipment.
The FA SSE Girls' Football Participation Programme gives football clubs funding to set up new teams and coaching sessions. These sessions are for girls aged 5 to 14 in England.
So far, we've given 64 clubs across England funds to set up coaching sessions for girls.
The programme aims to be diverse and inclusive. In 2016, 1,000 girls took part, with many coming from a black and minority ethnic (BME) background, plus a number of disability participants.
As well as this, we're highlighting the benefits girls can get from the sport with our Dads and Daughters campaign. The campaign highlights how dads and families can build connections with their daughters through football.
In 2015, we began a four-year partnership with The FA as title sponsors of The SSE Women's FA Cup. A part of the deal is our commitment to support grassroots football for girls.
We're proud to support women's football and excited to talk to a new generation of girls and their families about the joy of playing football.
Check the hashtag #SSEGirlsUnited on social media to keep up with the action.
Watch out for more information on how to get involved soon!